Buck Ridge Burn started as a dual-distance race back in 2011 with a small group of 40 runners. Since then, it has evolved into a go-to community event, becoming a part of the local culture. In 2017, the race filled on race day having grown enormously in popularity. This year, I was overjoyed when the race filled to its capacity of 300 runners two weeks early!
Every year, we receive loads of messages from folks praising the event, promising to bring buddies with them next year. It has been described as incredibly well organized, with the best marked courses, great food, awesome shirts, and a supportive atmosphere.
Buck Ridge Burn Trail Half Marathon & 5K has a strong social media presence on Facebook, linked to running communities across Pennsylvania, Maryland, Virginia, and Washington D.C. Our beautiful, hand-crafted fliers sporting our sponsor logos go out to multiple races per weekend across PA for months. I also take advantage of the large consumer base generated through Pretzel City Sports, which sends our e-flier out to more than 30,000 folk.
In addition to these marketing choices which generate widespread sponsor logo visibility, the inclusion of sponsor logos on the back of our high-quality race shirts and volunteer shirts delivers years and years of logo exposure. We give out 350+ race shirts every year!
My main focus with this race is to bring people of all shapes and sizes, all ages and ethnicity, and all ranges of athletic experience together to create a kind, connected, fun-loving community.
At our pre-race meeting this year, I asked the runners, "What do I always say during this speech?" The first answer was, "Be kind." :)
As a sponsor of Buck Ridge Burn, you can show your support of this brand of community building, reaching out to people who seek to better themselves and to connect with their natural environment. Browse through the sponsorship packages below to see what Buck Ridge Burn can do for you!